Is it okay to send mass emails using BCC? Explaining the difference between TO and CC and email delivery systems
Posted: Tue Dec 03, 2024 5:24 am
"By using BCC delivery, you can send email newsletters and campaign emails without spending any money. But is BCC delivery really okay?"
If you have come to this article, you are probably having the following concerns:
To put it simply, we do not recommend using BCC to send email newsletters or campaign emails.
In this article,
Overview of BCC sending and its differences from TO/CC sending
The risks of sending mass emails using BCC
How to send mass emails without BCC
We will explain the following:
Download "Get your emails read and lead to business! Email Marketing Textbook"
Kairos3 Marketing is an MA tool that provides vp business development email lists strong support for marketing and sales activities.
Contents of this article
Differences and characteristics of TO, CC, and BCC sending
What is BCC Delivery?
How is BCC different from TO and CC?
Four reasons why we don't recommend using BCC for mass emails
There is a high risk of personal information being leaked
There is a limit to the number of emails you can send
It is difficult to verify the effectiveness of emails
Recipients may have a negative impression
How to send mass emails without BCC
Use an email delivery system
Use Marketing Automation (MA)
Reference: What BCC mass sending and mass sending using tools have in common
Delivery Speed
Risk of being identified as spam
Email delivery rate
Summary of BCC Mass Mailings
MA is recommended for email newsletter distribution
Differences and characteristics of TO, CC, and BCC sending
First, let's briefly explain the characteristics of BCC, TO, and CC delivery.
What is BCC Delivery?
BCC is an abbreviation for Blind Carbon Copy, and is one of the methods for specifying the recipient of an email. As the word "blind" suggests, the characteristic of BCC delivery is that the email address specified in BCC cannot be seen by other recipients.
Since the email address specified in BCC cannot be seen by other recipients, BCC delivery can also be used to send mass emails to customers, such as newsletters and campaign emails.
BCC delivery is available for various email clients such as Outlook and Gmail.
How is BCC different from TO and CC?
In addition to BCC, there are other ways to specify recipients: "TO" and "CC." We have summarized the characteristics of TO, CC, and BCC below.
Four reasons why we don't recommend using BCC for mass emails
If you just hear that you can send mass emails, it may seem like there is no problem with sending email newsletters using BCC and email. However, there are four disadvantages to sending mass emails using BCC:
There is a high risk of personal information being leaked
Sending BCC emails to multiple recipients poses a high risk of personal information being leaked.
If you have come to this article, you are probably having the following concerns:
To put it simply, we do not recommend using BCC to send email newsletters or campaign emails.
In this article,
Overview of BCC sending and its differences from TO/CC sending
The risks of sending mass emails using BCC
How to send mass emails without BCC
We will explain the following:
Download "Get your emails read and lead to business! Email Marketing Textbook"
Kairos3 Marketing is an MA tool that provides vp business development email lists strong support for marketing and sales activities.
Contents of this article
Differences and characteristics of TO, CC, and BCC sending
What is BCC Delivery?
How is BCC different from TO and CC?
Four reasons why we don't recommend using BCC for mass emails
There is a high risk of personal information being leaked
There is a limit to the number of emails you can send
It is difficult to verify the effectiveness of emails
Recipients may have a negative impression
How to send mass emails without BCC
Use an email delivery system
Use Marketing Automation (MA)
Reference: What BCC mass sending and mass sending using tools have in common
Delivery Speed
Risk of being identified as spam
Email delivery rate
Summary of BCC Mass Mailings
MA is recommended for email newsletter distribution
Differences and characteristics of TO, CC, and BCC sending
First, let's briefly explain the characteristics of BCC, TO, and CC delivery.
What is BCC Delivery?
BCC is an abbreviation for Blind Carbon Copy, and is one of the methods for specifying the recipient of an email. As the word "blind" suggests, the characteristic of BCC delivery is that the email address specified in BCC cannot be seen by other recipients.
Since the email address specified in BCC cannot be seen by other recipients, BCC delivery can also be used to send mass emails to customers, such as newsletters and campaign emails.
BCC delivery is available for various email clients such as Outlook and Gmail.
How is BCC different from TO and CC?
In addition to BCC, there are other ways to specify recipients: "TO" and "CC." We have summarized the characteristics of TO, CC, and BCC below.
Four reasons why we don't recommend using BCC for mass emails
If you just hear that you can send mass emails, it may seem like there is no problem with sending email newsletters using BCC and email. However, there are four disadvantages to sending mass emails using BCC:
There is a high risk of personal information being leaked
Sending BCC emails to multiple recipients poses a high risk of personal information being leaked.