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The global economy

Posted: Wed Dec 11, 2024 4:50 am
COVID-19 has completely changed the way people live their lives. In response to the epidemic, countries around the world have enacted lockdown orders and social distance measures, which have had a profound impact on some consumer behaviors and may even continue into the post-epidemic era.
As the epidemic has severely damaged. employment situation and financial situation, the public's consumption preferences are bound to change as a result. Consumers are currently cutting back on luxury goods list of armenia whatsapp phone numbers and buying necessities instead. A survey by management consulting firm McKinsey shows that 46% of South Korean consumers have begun to purchase lower-priced goods to save money.

At the same time, online shopping is growing against the trend. A recent report jointly released by Facebook and Bain & Company pointed out that 44% of digital consumers in Southeast Asian countries have increased their online spending on packaged food or fresh groceries during the epidemic, and at least 80% of them will spend more online in the future. Continue this online shopping habit.

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Various phenomena brought about by the epidemic will have a long-term impact on enterprises, and the road to recovery is still long. However, in Asian countries such as China, South Korea and Singapore that suffered the first wave of the epidemic, companies have recently unveiled their revitalization plans. Below, we will select several brands from different industries in Asia to demonstrate how these companies use innovative strategies to solve problems and to gain a glimpse of how they respond to changes in consumer needs.