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An opportunity to strengthen the image of our center

Posted: Sun Dec 15, 2024 6:13 am
by samiaseo66
There are a wide variety of alternatives for creating street marketing campaigns in our shopping centres, such as street games, animations or artistic shows, leisure platforms or stands that distribute some kind of gift in an orderly manner. It is essential that we select the type of campaign that best suits our shopping centre and our customers in order to bring them closer to your brand in a very original way.

Below, we discuss some interesting asia mobile number list examples of street marketing actions carried out by the Bannister Global shopping centre team during 2020 , all of them adapted to the current context.

My summer is in La Línea
During the summer of 2020, trying to turn the situation around and encourage the residents of La Línea de la Concepción (Cádiz) to enjoy and feel proud of their town, the Gran Sur shopping centre has developed this street marketing campaign in the city and on the nearest beach. To encourage interaction and offer a benefit, reusable bottles, mask holders and cloth bags were handed out. All the items handed out, including the umbrellas located on the beach, included participation cards that allowed them to enter the draw for 3 €50 gift cards to spend in the shopping centre's shops.

Image

The result has been very beneficial, as the surprise factor has encouraged interaction and increased traffic and visits to the shopping centre . Gran Sur's brand image has improved and it has connected more with its target audience. This is the summary video of the promotion.