So if you don't want this to happen, you need to end your email with a question or request. What makes a question a good ending is that it prompts the recipient to respond.
You can also ask to schedule a five-minute call. This is much more believable than asking for a 30-minute call. It's less intimidating and doesn't take up a lot of time in their busy schedule.
And if they schedule a call, you can use that as a gateway to updated 2024 mobile phone number data requesting an in-person meeting or a longer consultation call.
Examples of follow-up letters
It is good to have a strategy for follow-up emails. This should include when to send the first email and when to send follow-up emails.
Let's say you've recently met a potential client and are ready to follow up with them in a few days.
In this email, you can summarize your meeting or call. This refreshes their memory, and many appreciate it. In some cases, it encourages them to respond.
The subject line might be something like "Quick question about our call on Tuesday."
Then add something like:
"Hi {Name}, I wanted to talk to you about our call. During our conversation we discussed {what you discussed}. Based on this information, I think we might be able to help you with {the benefits you can offer that you discussed}.
If you can, please take a look at the attached notes.
Can you call within 5 minutes to discuss the benefits?
{Your signature}
But what happens if that doesn't work? If no one responds, you can send another email. This time, you can include a review from a similar customer.
In the subject line, you might include something like: “What does {Customer Name} think…
Then in the body of the letter:
"Hello {Name}, I'm reaching out to you regarding {insert details from original email}.
Find out what {customer name} thinks about our product/service.
{Include a testimonial snippet from a customer similar to the recipient}.
Can we talk for five minutes within the next few days?
{Your signature}
Follow like a pro
You're a great salesperson, so why not step up your game with a better follow-up strategy? Email is a powerful tool because everyone uses it every day.
It's non-invasive and allows potential customers to connect with you. There's nothing better than selling to warm customers!
We hope this guide will help you improve your email marketing strategy.
Let us know in the comments how these tips can help improve your follow-up email technique!
