8 inspiring examples of corporate culture
Posted: Sun Dec 15, 2024 8:09 am
Companies are no longer just brands that sell their products, have an environmental commitment and little else; they have gone a step further by developing a corporate culture, something that also influences the perception you have of them as a consumer.
At Mailrelay we know that you have become more curious. Now israel phone number data you want to know where companies make their products, how they treat their employees, how they will treat you as a customer and where your money goes.
It's quite logical if you stop to think about it, and to make it clearer, here's a little test...
Imagine for a moment that you have to choose between two products of equal quality: would you choose one from a brand that only cares about profit or one that is also committed to its employees and customers?
I'm sure you would choose the second option.
As you become more and more demanding as a buyer, you want a company's values to be closer to your own. And this is one of the main reasons why company culture has become more important in recent years.
Gone are the days when companies were like a bunker, preventing you from getting to their core. They have taken to the task, either out of conviction or to attract new customers, retain them and prevent them from going to the competition.
If you want to find out about some companies that are handling this business culture very well and get ideas, keep reading, we will tell you all about it in detail at Mailrelay, the email marketing service par excellence.
But let's start at the beginning.
1 What is corporate culture?
2 What benefits do you get from a good corporate culture?
3 8 good examples of corporate culture
4 #1 Brewdog
4.1 What we highlight about Brewdog's corporate culture:
5 #2 Buffer
5.1 What we highlight about Buffer's corporate culture:
6 #3 Salesforce
6.1 What we highlight about Salesforce's corporate culture:
7 #4 Google
7.1 What we highlight about Google's corporate culture:
8 #5 Zuora
8.1 What we highlight about Zuora's corporate culture:
9 #6 Piktochart
9.1 What we highlight about Piktochart's corporate culture:
10 #7 Typeform
10.1 What we highlight about Typeform's corporate culture:
11 #8 Minimalism
11.1 What we highlight about Minimalism's corporate culture:
12 Implementing and maintaining a successful business culture
12.1 Establish clear values and objectives
12.2 Open and effective communication
12.3 Leadership development and employee engagement
12.4 Foster an inclusive and diverse work environment
12.5 Adapt and evolve over time
13 Corporate culture at a glance
What is corporate culture?
We could say that it is the code of ethics that any company has, instills in its team and shares with its clients; its mission, vision and values.
Or what is the same: what they want, how they are going to get it and how they get involved with their users and employees.
Thanks to corporate culture, customers feel identified and establish relationships that go beyond the strictly commercial. On the other hand, employees feel more comfortable knowing exactly the corporate ethics and what is expected of them.
In short: everyone wins.
This type of attachment means that companies with a strong and consistent culture tend to have more benefits, because they improve the performance of their team and their reputation.
At Mailrelay we know that you have become more curious. Now israel phone number data you want to know where companies make their products, how they treat their employees, how they will treat you as a customer and where your money goes.
It's quite logical if you stop to think about it, and to make it clearer, here's a little test...
Imagine for a moment that you have to choose between two products of equal quality: would you choose one from a brand that only cares about profit or one that is also committed to its employees and customers?
I'm sure you would choose the second option.
As you become more and more demanding as a buyer, you want a company's values to be closer to your own. And this is one of the main reasons why company culture has become more important in recent years.
Gone are the days when companies were like a bunker, preventing you from getting to their core. They have taken to the task, either out of conviction or to attract new customers, retain them and prevent them from going to the competition.
If you want to find out about some companies that are handling this business culture very well and get ideas, keep reading, we will tell you all about it in detail at Mailrelay, the email marketing service par excellence.
But let's start at the beginning.
1 What is corporate culture?
2 What benefits do you get from a good corporate culture?
3 8 good examples of corporate culture
4 #1 Brewdog
4.1 What we highlight about Brewdog's corporate culture:
5 #2 Buffer
5.1 What we highlight about Buffer's corporate culture:
6 #3 Salesforce
6.1 What we highlight about Salesforce's corporate culture:
7 #4 Google
7.1 What we highlight about Google's corporate culture:
8 #5 Zuora
8.1 What we highlight about Zuora's corporate culture:
9 #6 Piktochart
9.1 What we highlight about Piktochart's corporate culture:
10 #7 Typeform
10.1 What we highlight about Typeform's corporate culture:
11 #8 Minimalism
11.1 What we highlight about Minimalism's corporate culture:
12 Implementing and maintaining a successful business culture
12.1 Establish clear values and objectives
12.2 Open and effective communication
12.3 Leadership development and employee engagement
12.4 Foster an inclusive and diverse work environment
12.5 Adapt and evolve over time
13 Corporate culture at a glance
What is corporate culture?
We could say that it is the code of ethics that any company has, instills in its team and shares with its clients; its mission, vision and values.
Or what is the same: what they want, how they are going to get it and how they get involved with their users and employees.
Thanks to corporate culture, customers feel identified and establish relationships that go beyond the strictly commercial. On the other hand, employees feel more comfortable knowing exactly the corporate ethics and what is expected of them.
In short: everyone wins.
This type of attachment means that companies with a strong and consistent culture tend to have more benefits, because they improve the performance of their team and their reputation.