Types of B2B businesses
Posted: Sun Dec 15, 2024 9:57 am
What is B2B
B2B stands for Business to Business, and it encompasses all business models that seek to sell a product or service to other companies. This is much more common in industries and businesses that are not public-facing--such as commodities, professional services, or sectors focused on providing marketing and sales services.
In the business world, a sale is usually much slower. In addition, there is usually a much lower volume of purchases but with a higher value.
While consumers tend to make impulse purchases, companies keep a closer eye on all their transactions. In most cases, a company only purchases products or services that help it continue to grow.
For this reason, in B2B sales the objective is usually phone number lookup indonesia to create a relationship of trust with the target customer, to ensure long-term benefits.
Unlike B2C companies, B2B business models are geared toward providing products and services to other companies. Here we find manufacturers, revenue-driving services, marketing companies, and more:
Producers : agriculture, livestock
Manufacturers : raw materials, metals, plastics
Specialists : repair and maintenance
Business supplies : cleaning, construction, products
Business software : Sales CRM, Project Management
Services : marketing, design and creativity
Logistics : transport and distribution
These are just some of the sectors that tend to sell B2B products. Many of these companies do not have a physical store, but instead work on sales through other means.
B2B Marketing
Companies that sell to other businesses aren't always accessible on the street--there may be a shoe store that also manufactures and has a store, but the majority of their business is generated through a B2B model.
Marketing for a B2B company is done through business relationships. Typically, a representative meets with potential customers to offer products and put a proposal on the table.
As we have said before, this makes B2B sales much longer and more elaborate. In addition, the factors that make a company decide to purchase a product or service can be totally different.
Here are some examples of B2B strategies:
B2B stands for Business to Business, and it encompasses all business models that seek to sell a product or service to other companies. This is much more common in industries and businesses that are not public-facing--such as commodities, professional services, or sectors focused on providing marketing and sales services.
In the business world, a sale is usually much slower. In addition, there is usually a much lower volume of purchases but with a higher value.
While consumers tend to make impulse purchases, companies keep a closer eye on all their transactions. In most cases, a company only purchases products or services that help it continue to grow.
For this reason, in B2B sales the objective is usually phone number lookup indonesia to create a relationship of trust with the target customer, to ensure long-term benefits.
Unlike B2C companies, B2B business models are geared toward providing products and services to other companies. Here we find manufacturers, revenue-driving services, marketing companies, and more:
Producers : agriculture, livestock
Manufacturers : raw materials, metals, plastics
Specialists : repair and maintenance
Business supplies : cleaning, construction, products
Business software : Sales CRM, Project Management
Services : marketing, design and creativity
Logistics : transport and distribution
These are just some of the sectors that tend to sell B2B products. Many of these companies do not have a physical store, but instead work on sales through other means.
B2B Marketing
Companies that sell to other businesses aren't always accessible on the street--there may be a shoe store that also manufactures and has a store, but the majority of their business is generated through a B2B model.
Marketing for a B2B company is done through business relationships. Typically, a representative meets with potential customers to offer products and put a proposal on the table.
As we have said before, this makes B2B sales much longer and more elaborate. In addition, the factors that make a company decide to purchase a product or service can be totally different.
Here are some examples of B2B strategies: