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The Importance of Video Marketing
Importance of Video Marketing
Contents
If you’re a seasoned digital marketer, you china phone number library know that video is becoming increasingly important when it comes to content. Whether it’s on YouTube, Instagram, or Facebook, consumers love video. And not just on social media. Even emails are 7% more likely to be opened if the subject line includes the word “video.”
Video is a powerful content medium for storytelling and can have a huge impact on the success of your promotional campaigns and content marketing efforts.
It also serves as an effective way to connect with people and create more fulfilling and deeper relationships between you and your audience.
Here are some key statistics to prove that video plays a significant part of your content marketing strategy:
In 2019, video content accounted for 80% of all consumer internet traffic.
By 2022, online videos will account for more than 82% of all consumer internet traffic.
Social media videos get 1200% more shares compared to images and text.
87% of online marketers use video content, a 63% increase since last year.
97% of marketers say their products or services are better understood by their users.
The volume of mobile video consumption is increasing by 100% every year.
Users spend 88% more time on websites that include videos.
78% of people watch online videos every week, and 55% every day.
