Funnel Progression Reports
Posted: Wed Dec 18, 2024 4:44 am
Channel Reports: What channels are creating net new leads, and what channels are converting existing leads into sales opportunities? For example, you could create a lead through ads and convert them to a demo request through a marketing email. Tracking both is essential.
How are your leads progressing mobile number data base through the funnel from new lead, to marketing qualified, to sales qualified, to opportunity, to revenue? You should be able to understand the bottlenecks. Are the leads qualified? Are they connecting with sales? Are they closing? And if not, why?
Sales Activity Reports: What’s your time to first response? What's your connection rate? Are some reps better at closing inbound leads than others?
Revenue Reports: Again, it’s ideal to break this down by what created the contacts and what created the deal, as these are the two most important touch points in your funnel!
Growth Marketing Framework: The Conclusion
So, there you have it! If it still feels like a lot, remember this:
You don’t have to implement all of this at once.
Or (get ready for the shameless plug here) you can also enlist the help of a Growth Marketing Agency... like ProperExpression.
Want to Know More?
Want somewhere easy to start? You can get our customizable Invision Template for the Growth Marketing Framework to help you start your journey!
How are your leads progressing mobile number data base through the funnel from new lead, to marketing qualified, to sales qualified, to opportunity, to revenue? You should be able to understand the bottlenecks. Are the leads qualified? Are they connecting with sales? Are they closing? And if not, why?
Sales Activity Reports: What’s your time to first response? What's your connection rate? Are some reps better at closing inbound leads than others?
Revenue Reports: Again, it’s ideal to break this down by what created the contacts and what created the deal, as these are the two most important touch points in your funnel!
Growth Marketing Framework: The Conclusion
So, there you have it! If it still feels like a lot, remember this:
You don’t have to implement all of this at once.
Or (get ready for the shameless plug here) you can also enlist the help of a Growth Marketing Agency... like ProperExpression.
Want to Know More?
Want somewhere easy to start? You can get our customizable Invision Template for the Growth Marketing Framework to help you start your journey!