To address these challenges, LeaseMyMarketing implemen israel email list ted a focused, multi-channel approach to increase both visibility and conversion rates.
First, we prioritized SEO (Search Engine Optimization) to boost the firm’s organic search presence. We optimized their website with high-impact keywords specific to personal injury and aviation law, refined meta descriptions, and created high-quality content to capture search traffic.
With a strong SEO foundation, we complemented the organic strategy with targeted pay-per-click (PPC) campaigns on Google. These ads were tailored to attract clients actively searching for services related to wrongful death and personal injury law, driving immediate traffic and leads.
Alongside SEO and PPC, we launched a content marketing initiative aimed at building trust and credibility. We developed blog posts, case studies, and client testimonials that highlighted the firm’s expertise and successful case outcomes.
Sharing valuable insights and real-life stories lets the firm connect more effectively with potential clients by addressing common questions and concerns that typically arise in sensitive cases like personal injury.
To further increase their visibility and engagement, we focused on social media management. We crafted content that showcased the firm’s experience, values, and case successes. Their social media account also served as an additional channel for potential clients to discover the firm and engage with them directly.
Results
These strategic efforts produced significant and measurable results. Within six months, the firm saw a 35% increase in leads, driven by a combination of improved SEO, targeted PPC ads, and engaging social media content. Organic website traffic increased by 40%, while the targeted approach led to a 25% higher
