Market Entry Specialist
Posted: Wed Dec 18, 2024 5:16 am
148 billion yuan in 2023. The three major bike-sharing companies, which have been losing ground for many years, are facing the growing market demand and the growing popularity of bike-sharing. They are facing the need for more capital investment to make up for the loss of more bikes. The former city manager of the bike-sharing brand said that raising prices is also a helpless move for the brand. He said that there is no other way out now. "It is difficult to control costs in terms of manpower and operation and maintenance, and advertising and co-branding can only be attempted on a small scale.
" . Is the sharing trend dying out? So far, bike-sharing iran number whatsapp is also a financial miracle in the history of Internet business. In August 2016, Mobike entered Beijing, and its servers were paralyzed because it could not support the increase in the number of users. By September, Mobike and campus bike-sharing company Ofo had each received tens of millions of dollars in financing. In the next six months, Mobike raised a round of financing of S$. billion, and has raised a round of financing of millions of US dollars. According to the Ministry of Transport, at its peak, about 100 companies had launched bike-sharing businesses, and public reports showed that the bike-sharing industry had received a total of more than 100 billion yuan in financing, of which Ofo and Mobike accounted for 15 billion to 20 billion yuan respectively.
At that time, all kinds of industries, from shared basketballs, shared umbrellas, shared power banks, shared offices and shared workshops, were covered by the "sharing economy", and the sharing economy had almost grown through the basic necessities of life, food, housing and transportation. However, even after burning a large amount of money, the market has shown that the shared bike industry is unprofitable. The hot growth hides a huge cost burden behind it, and once the market capacity gradually stabilizes, the income disadvantage that is difficult to balance the cost becomes obvious. As a result, bike-sharing entrants who are in the middle of asset-heavy operations can only choose to be forced to exit.
" . Is the sharing trend dying out? So far, bike-sharing iran number whatsapp is also a financial miracle in the history of Internet business. In August 2016, Mobike entered Beijing, and its servers were paralyzed because it could not support the increase in the number of users. By September, Mobike and campus bike-sharing company Ofo had each received tens of millions of dollars in financing. In the next six months, Mobike raised a round of financing of S$. billion, and has raised a round of financing of millions of US dollars. According to the Ministry of Transport, at its peak, about 100 companies had launched bike-sharing businesses, and public reports showed that the bike-sharing industry had received a total of more than 100 billion yuan in financing, of which Ofo and Mobike accounted for 15 billion to 20 billion yuan respectively.
At that time, all kinds of industries, from shared basketballs, shared umbrellas, shared power banks, shared offices and shared workshops, were covered by the "sharing economy", and the sharing economy had almost grown through the basic necessities of life, food, housing and transportation. However, even after burning a large amount of money, the market has shown that the shared bike industry is unprofitable. The hot growth hides a huge cost burden behind it, and once the market capacity gradually stabilizes, the income disadvantage that is difficult to balance the cost becomes obvious. As a result, bike-sharing entrants who are in the middle of asset-heavy operations can only choose to be forced to exit.