Google Bard has just been launched and promises to be an assistant chatbot to compete with OpenAI's ChatGPT . However, things are not going as expected, as this novel tool has proven AI wrong .
Below we tell you more details about this launch and the gossip, if you are a Marketing and SEO specialist, this will interest you. Keep reading!
What is Google Bard?
Google Bard is an AI-powered chatbot that runs on the LaMDA language model.
Like GPT Chat, it accepts prompts and creates text-based tasks. It can provide belize phone number list responses and various forms of content as prompted.
Bard, being from Google, the largest search engine today, also helps explore topics by providing links to navigate websites with more information.
How did Google Bard come about?
OpenAI’s ChatGTP was a huge success and is now a benchmark for those of us dedicated to content creation and positioning. Its launch represents a revolution with the potential to disrupt the search industry and take away the power that Google has in its lucrative business as the only search engine.
ChatGPT created a perception that Google was falling behind technologically and this hurt the company.
On December 21, 2022, three weeks after ChatGPT was launched, the New York Times reported that Google had declared a “code red” to quickly define its response to the threat posed to its business model. On February 6, 2023, Bard announced his departure.
Why did this launch fail?
Bard's announcement was a failure because the tool made a mistake by sharing false information.
Google's blog post about Bard contains an animated graphic to demonstrate the Bard user experience and to summarize: the AI wrongly claims that the James Webb Space Telescope took the first image of an exoplanet, but in fact this milestone occurred in 2004 with 2M1207 b.
This situation shows us a problem we will face with generative AI tools that ignore the value of truth, which in turn is a good potential reason for continuing to use old search engines.
Bard's inaccuracy resulted in Google losing $100 billion in a single day, reflecting a lack of confidence in its setup to navigate the impending AI era. Shocking, right? Especially coming from daddy Google, but this shows us that these advances are constantly being refined.
What's next?
It seems that Bard will be integrated into Google's search function as an assistant, but the situation is still unclear, here is the message:
“You’ll soon see AI-powered features in Search that distill complex information and multiple perspectives into easy-to-digest formats, so you can quickly understand the bigger picture and learn more from the web—whether that’s by finding additional perspectives, like blogs from people who play piano and guitar, or digging deeper into a related topic, like steps to get started as a beginner.
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