Step 3: Abuse mental triggers

zihadhasan011 · Post by **zihadhasan011** » Thu Feb 20, 2025 6:55 am

A mental trigger is something that will catch the customer's attention the very moment they read the first sentence. In the virtual world, it's common for people to just glance over information and dismiss most of it. So don't miss this opportunity!

Using adjectives can also be a great ally to attract your users. Some examples are:

Fun
Practical
Incredible
Only
Absolute
Essential
Essential
Gratuitous
Useful
Pleasant
Example:

30 tips to improve productivity in the home office
4 essential steps to deal with morning traffic
13 free sites to download Photoshop fonts
Step 4: Use known methodologies
Some techniques were developed to create creative titles. Learn some of them:

AIDA technique
This is a technique developed to define everything that a creative title should contain, and it encompasses four basic elements:

Attention : words that effectively capture the reader's attention
Interest : refers to the benefits that the user will have with the content
Desire : is the sense of urgency awakened by the title.
Action : CTA, which will lead the user to perform an action.
Using AIDA is a simple way to check the quality of nigeria mobile database a title. Ask yourself if your title is attention-grabbing, sparks interest, triggers desire, and invites action before you put it on the air.

SHINE Technique
Another acronym used to write good titles is SHINE, whose initials represent:

Specificity : related to the problem that will be solved by reading an article (problems in business, in everyday life, etc.).
Helpfulness : Here the focus is on the solution that the article will bring to the user (how to use Google Business, etc.)
Immediacy : is the sense of urgency awakened by a title (exclusive opportunity, fundamental steps, unmissable ideas).
Novelty : deals with the immediacy presented in a title (new process, exclusive tool, etc.);
Entertainment : This is the factor that makes the reader feel that the article will bring them good experiences (fun lists, routine moments, tips for better relationships).