However, your marketing manager tunisia phone number library will also track negative results. These unfortunate changes often reflect cracks in your marketing strategy. Fortunately, you have a manager’s marketing savvy to patch the damage. In doing so, they reduce spam complaints and improve your marketing performance. AB Testing An experienced marketing manager can also handle campaign testing to further improve your results. These tests are like digital marketing science experiments. Your teams produce one (or more) variations of an outgoing campaign. The audience is then randomly divided, with equal portions receiving each variant.

Eventually, the success of each variant is compared to find the “optimal” marketing strategies. You don’t need a degree in marketing to run your own AB test, but it certainly helps! Your marketing manager’s expertise is an invaluable resource, giving them unprecedented and intuitive insights that laypeople lack. Ongoing Support and Campaign Maintenance A large crowd in the London Underground. "Maintenance: Ongoing Support for Email Marketing Campaigns." Finally, an experienced marketing manager will stick with you and maintain your campaigns.