This strategy focuses on targeting ads to users based on their behavior on your website . This is where personalization plays a crucial role, as you can tailor ads to reflect exactly what the user has shown interest in.
How does it work?
Behavioral retargeting uses cookies to track users c level executive list' actions on your website. These cookies record the pages they visit, the products they view, and even the time they spend in each section. With this information, you can create highly personalized retargeting campaigns.
2. Abandoned cart recovery
This strategy focuses on recapturing those users who added products to their shopping cart but didn't complete the transaction. Retargeting ads or personalized emails can remind them of what they left behind and encourage them to return to complete their purchase.
Behavioral retargeting campaigns
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bdjakaria76
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