ActiveCampaign
Most people looking for marketing automation should check out Active Campaign in detail, it is a very popular MailChimp alternative. The creators describe it as an all-in-one marketing platform and it allows you to send emails with ease. We think its automation features are pretty good. It is easy to create a complex series of emails and add almost endless parameters.
Of course, at first glance, it seems like ActiveCampaign has endless investors email lists features, which is what you want in an email marketing platform. You can target your email audience to get the right leads.
However, there is also the possibility of tailoring information to each customer with segmentation and predictive content. You can also track events and focus on campaign performance.
Close more deals with the ability to see win odds, split shares, and even integrate with the Salesforce app.
You receive personalized training to help you use the platform. This indicates that it's not simple to set things up. However, with a little hard work, you'll be well on your way to sending personalized emails to the right people. When you focus on value, trust, and good service, you can easily see how ActiveCampaign is there to help you.
Prices
There is no free plan here, but you can get a 14-day free trial. There are also four membership levels with ActiveCampaign. The starter plan includes one user, the ability to send unlimited emails, and a few more.
Of course, the Plus plan builds from there, giving you options for social media, lead scoring, integrations, and many others. Then you have the Professional version, which includes predictive content and sending, among others. The Enterprise plan works well for larger companies.
The price of each plan increases depending on the number of contacts you have.
Advantages
Variety of prices to suit any budget.
A clean and simple website
Great customer service
Cons
No free plan forever
I can only get access to integrations with high-level plans
Limited users on low-price plans
For whom?
Small businesses may find this platform useful with the lower-priced plans. However, almost any business, large or small, can use ActiveCampaign to make sending emails easier.
Mailjet
When you want a tool that's been around for a long time and can bring you automation, innovation, and expertise, Mailjet comes to the rescue.
Mailjet Email Marketing Tool
Many people haven't heard of it, but it allows you to track and trace mailing lists with real-time analytics. You can even see how users respond to emails.
